Understanding lead generation for business
Why lead generation is important?
Understanding landing pages
Understanding thank-you page
Landing page vs website
Best practices to create a landing page
Best practices to create a thank-you page
Practical exercise- Creating a landing page
Types of landing pages
Reviewing landing pages created by trainees
What is A/B testing?
How to do A/B testing
Selecting landing pages after A/B testing
Converting leads into sales
Creating lead nurturing strategy
Understanding lead funnel
Steps in leads nurturing

Upendra Kumar Mahanty

An effective and result-oriented leader with over 08 years of Engineering, Designs, leadership, Web Creativity, E-administrations, and -management experience, highly organized, independent and skilled communicator, able to maintain cultural sensitivity, establish rapport with members of diverse groups, and effectively coordinate tasks to accomplish projects with timeliness and creativity promote team cohesiveness